The India Krafts : The India Krafts is a digital platform that serves as a marketplace for traditional Indian crafts and art forms.
Digital platform: The India Kraft operates primarily through an online platform, making it accessible to a global audience. Customers can browse, purchase, and learn about various craft forms and artisans from the comfort of their homes.
Preserve, showcase, and share: The main goal of The India Krafts is to preserve traditional Indian crafts that have been passed down through generations. They provide a platform for artisans to showcase their skills and craftsmanship to a wider audience. Additionally, by sharing the stories and techniques behind the crafts, they aim to educate and create awareness about the rich artistic heritage of India.
Talent of India’s artisans: The India Krafts focuses on promoting and supporting the talented artisans of India. These artisans possess specialized skills and knowledge in traditional crafts such as pottery, textiles, woodwork, metalwork, and more. By providing a platform for these artisans, The India Craft House aims to raise their dignity and ensure their art forms continue to thrive.
Social enterprise: The India Krafts operates as a social enterprise, which means it combines business principles with a social mission. While generating revenue, the primary objective of the enterprise is to make a positive social impact by supporting artisans and traditional crafts.
Unsurpassed legacy of craft: India has a rich and diverse heritage of craftsmanship, with craft traditions that date back thousands of years. The India Krafts aims to highlight and celebrate this legacy by curating a unique selection of traditional art and craft products. This allows customers to own and appreciate pieces that represent an ancient legacy.
Contemporary products: The India Krafts takes traditional craft forms and translates them into contemporary products. They work with artisans to create products that blend traditional techniques with modern designs, making them relevant in today’s world.